Transformation of the Model of Consumer Behavior in the Modern Economy

Аннотация

The effectiveness of the development of a socio-economic system at various levels (state, region, municipality) directly depends on the quality, rationality, validity and effectiveness of consumer behavior of different groups of economic entities. At the same time, the consumer behavior of individuals is manifested within the framework of the complex of purchases of goods, works, services carried out by them in the relevant industry markets; consumer behavior of companies is a system of mechanisms and measures in the field of material and technical support of their activities with raw materials, materials, components, equipment, and other assets; consumer behavior of the state is implemented through a system of state orders for the purchase of goods, works, services for state or municipal needs.